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It is also important to have a strong understanding of the target market. This involves researching the demographics of Instagram users and tailoring content to their interests and preferences. In addition to creating content, businesses can also use Instagram to sell products directly to customers. This is done through the platform's shopping feature, which allows businesses to tag products in their posts and stories.

Table of Contents To use the shopping feature, businesses must first set up an Instagram Shop. This involves linking a product catalog from an e-commerce platform such as Shopify or BigCommerce. Reference : visit our blog